All work

Lead management & distribution platform

Automated capture, routing and follow-up for B2B and rider leads.

Where
SAR Electric Mobility
When
2023 – now
Role
Product Manager
Built with
Workflow automation, Dashboards, CRM integration
+80%lead conversion

The problem

Leads arrived from many channels and were distributed by hand. Follow-ups slipped and there was no view of where each lead stood.

What I did

  1. Mapped every lead source and hand-off, then defined one pipeline with clear owners and stages.
  2. Automated routing and reminders so no lead waited on a manual step.
  3. Gave sales and ops a live view of stage, age and next action for every lead.

Outcome

Lead conversion rose 80% through automation and visibility.

More work
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